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Aniconfigurator: The Soul of Fashion in 3D

3D Configurator for Fashion & Apparel

A Fashion statement.

Fashion thrives on innovation, and the way we engage with products is no exception. Real-time 3D configurators are revolutionizing the fashion industry by blending cutting-edge technology with timeless craftsmanship. ​

Our 3D clothing configurator and fashion configurator let customers design garments, accessories and apparel in real time, right in the browser.

Trusted by

Oscar Jacobson logoFjällräven logoSBY logoMarshall logo

Why use realtime 3D configurators?

From Oscar Jacobson's tailored suits to Kånken's iconic backpacks, SBY’s sleek Apple watch wristbands, and even configurable luxury watches with diamonds, Animech empowers brands to elevate their digital experiences with unparalleled photorealism and interactivity.​

0Prefer 3D content online
0Increase in conversion
0Higher average order value

Data from the E-Commerce Industry

Oscar JacobsonTailored suit shown on a mannequin
Fabric swatches for a made-to-measure suit
01

Tailored

3D clothing configurator for made-to-measure suits

Bring the art of tailoring into the digital realm. Just like a bespoke jacket is crafted to fit every curve and preference, our configurator empowers customers to shape their perfect garment. From fabric choices to stitching details, lapel styles to button finishes, every click mirrors the precision of a skilled tailor. It’s not just customization; it’s couture for the modern age—personalized, interactive, and as unique as the wearer.

Fabrics and Patterns

From the fine weave of luxurious wool to the bold patterns of contemporary checks, every fabric is brought to life in exquisite 3D detail. Witness the interplay of light and texture as you rotate, zoom, and view your suit from every angle. No swatch book can compete with the immersive realism of our digital platform.

It's In the Details

With precision-crafted buttons, pocket designs, and stitching that reflect every nuance, you have the power to create a suit that is uniquely yours. Whether you prefer classic herringbone or a daring plaid, our configurator transforms your vision into reality.

Luxury watchesLuxury watch rendered in 3D
Luxury watch face with diamonds
02

Visualize

3D fashion configurator for luxury watches

Fashion Comes to Life

In today’s digital-first world, stunning visualization is essential. It transforms designs into immersive experiences, letting customers feel the texture, see the details, and connect with your brand—all before they click "buy."

Visualizing Luxury in Every Detail

A high-end watch isn’t just a watch—it’s a statement. Online 3D visualization brings its elegance to life, showcasing the brilliance of diamonds, the luster of gold, and every precise detail. It’s more than seeing—it’s experiencing the craftsmanship and exclusivity that define true luxury, right at your fingertips.

Exquisite Realism

Every detail matters: the gleam of polished gold, the depth of flawless diamonds, the refined textures of luxury materials. Advanced 3D visualization captures these elements with striking precision, showcasing the watch’s craftsmanship and elevating its allure to extraordinary heights.

Coding the Future

Programming innovation into every detail, we unlock a new era of technology where 3D and photorealism redefine luxury. This is more than visualization—it's a leap into the future of interactive experiences.

Fjällräven KånkenFjällräven Kånken backpack
Fjällräven Kånken backpack worn outdoors
03

Immerse

3D apparel configurator for bags and backpacks

Interaction on another level

Immerse yourself in creativity with an interactive 3D configurator. ​ Explore, customize, and visualize your designs in real-time with lifelike detail, anytime, anywhere. Take full control and bring your unique vision to life.

Lifelike Textures

Our cutting-edge 3D technology brings soft fabrics to life, capturing the subtle textures and natural drape of materials like those used in the iconic Kånken backpack. By optimizing every detail for real-time performance, we ensure seamless interactivity without compromising realism.

Bump Maps

We leverage advanced bump mapping and ambient occlusion (AO) lighting to accentuate the fine details of fabric textures, from intricate stitching to the weave of premium materials. This combination delivers unparalleled depth and realism, allowing fashion pieces to stand out in real-time 3D like never before.

Colorful

We create vivid, colorful 3D experiences that bring products to life with stunning realism. Through advanced rendering techniques, every detail and shade is showcased with brilliance, delivering an engaging and dynamic presentation that captures attention instantly.

SBYCustomised wristbands
Customised wristband in pink and red
04

Customize

3D fashion configurator for custom accessories

A Personalized Touch

In a world where individuality matters, the ability to customize and configure accessories elevates the shopping experience. It’s about giving customers the power to bring their personal style to life, creating items that feel uniquely their own.​

Art of Personalization

Configurator technology is revolutionizing personalization by enabling users to create unique products with endless customization options. With real-time previews, it makes the creative process intuitive and engaging, empowering individuals to express their style and individuality like never before.

Luxury Meets Technology

It’s more than just accessories—it’s a work of art. Converge to offer seamless customization, enabling you to design and order bespoke accessories anytime, anywhere. Digitalize your luxury offering to endless possibilities, personalization has never been more convenient or sophisticated.

Attention to Detail

Every detail comes to life with breathtaking realism. Advanced visualization tools showcase your creations in stunning, high-quality 3D, making every stitch, brushstroke, and texture feel almost tangible. This level of realism allows you to see your designs as if they were already crafted, ensuring every detail is perfect before it becomes reality.

We don’t like to talk about ourselves.So we had some friends do it for us.

"The 3D configurator has transformed how we showcase our Custom Made offering, making it more engaging and interactive. Soft materials come to life digitally with stunning realism, allowing customers to explore textures, folds, and drapes in detail. Beyond its visual appeal, it also serves as an educational tool, helping customers make more informed design choices. This innovation brings our craftsmanship to a whole new level."

Ana Susic
Ana SusicMarketing & Ecommerce Director - Oscar Jacobson

"Visualizing a product can be challenging, but with the right tools, the possibilities are endless. Partnering with Animech, we've seen how a powerful configurator transforms this process—enabling real-time customization and high-quality previews. This not only enhances engagement but also boosts buyer confidence. Their technology has redefined how we present our products, making customization more intuitive, immersive, and impactful than ever before."

Staffan Hagberg
Staffan HagbergChief Marketing Officer - Animech

"The level of detail in the Kånken 3D representation from Animech is truly outstanding! Every texture, material, and feature has been captured with incredible precision, making it feel as close to the real product as possible. The quality of the visualization not only enhances our customer experience but also allows us to showcase our products in a way that was never possible before. We are truly impressed by Animech's expertise and dedication to delivering top-tier 3D solutions!"

Charlie Enlund Ekberg
Charlie Enlund EkbergProduct Owner Innovation - Fenix Outdoor Fjällräven

"Working with Animech has truly transformed the customization experience for our customers. Their intuitive 3D configurator allows users to design accessories in their own color and style with ease. With over 50 colors and design options, our customers can create unique combinations that reflect their personality—whether it’s a personal statement, a nod to their national pride, or a tribute to their favorite team. Thanks to Animech’s technology, SBY empowers people to craft accessories that truly tell their story."

Ali Nouri
Ali NouriFounder - SBY

FAQ

Frequently asked questions

What is a 3D clothing configurator?
A 3D clothing configurator lets customers design a garment or accessory in real time. They choose fabrics, patterns, colors, finishes and details while seeing the result in photorealistic 3D. It runs in the browser, so you can offer it on a product page or a dedicated landing page, like Oscar Jacobson does with Custom Made.
What can you configure in a fashion configurator?
On a suit you can configure fabrics, patterns, lapel styles, buttons, pocket designs and stitching. On bags and accessories you configure colors, finishes and textures. The examples on this page are Oscar Jacobson's suits, Fjällräven's Kånken backpacks and SBY's wristbands.
Does a 3D apparel configurator work for accessories and luxury products?
Yes. The same technology is used for luxury watches with diamonds, backpacks and wristbands, with focus on realistic textures, materials and lighting.
Why use a 3D configurator in fashion e-commerce?
Industry data shows that 95% of shoppers prefer 3D content online, with a 42% increase in conversion and a 23% higher average order value. A configurator also lets customers personalize products, which makes the experience more engaging.
How do I get started with a 3D fashion configurator?
Book a demo and talk to one of our experts. You can also try Oscar Jacobson's Custom Made configurator and the Fjällräven Kånken Me configurator from this page before you reach out.

Talk to an Expert

Let's bring your collection to life in 3D

Book a demo and see how real-time 3D can work for your brand.