Case
Case studies: products people understand before they buy
A selection of the 3D configurators, planners and visual tools we have built with industrial and consumer brands. Different products, same goal: make complexity easy to choose.
Featured case
Fjällräven Kånken, made personal in 3D
Fjällräven's iconic Kånken backpack became customisable online. Customers shape their own in a live 3D configurator that runs directly in the browser.
- Segment
- Lifestyle
- What we built
- Product configurator
Selected work
More brands. Different products. One idea.
From garments and greenhouses to industrial automation and life science equipment.
Fjällräven
The iconic Kånken backpack, made customisable online in 3D.
View caseOscar Jacobson
A digital tailor. Customers design and buy made-to-measure garments online.
View casePiab
Product software and real-time 3D joined up to support smarter industrial sales.
View caseVolkswagen
A VR experience that let customers explore the new flagship saloon without a test drive.
View caseCytiva
The Purify App: a 3D configurator that takes customers from ÄKTA system to quote.
View caseElfa
A planning tool for tailor-made storage solutions.
View caseWillab Garden
Customers design and equip their own greenhouse or conservatory in 3D.
View caseHjältevadshus
Customers design their dream home in 3D from any device.
View caseWhat they have in common
Complex products. Simple decisions.
Real-time 3D in the browser
Interactive visualization that runs directly on the web, with nothing to install.
Connected to your product data
Rules, options and systems behind the scenes, so what customers see is what can be built.
Built to sell, explain and service
One visual foundation that helps customers understand, choose and keep using the product.
Your product next
Got something complicated?
Book a short call with Tino and we will show you what a 3D configurator could look like for your products.


