This is Animech
We combine real-time 3D, technology and user experience to help people understand products, make confident choices and enjoy the process along the way.
01 / Why Animech
Animech started in Uppsala in 2000.
Since then, we have worked where technology, visualization and user experience meet. Long before real-time 3D became something people expected to use directly in a browser.
Today we build digital sales and aftermarket experiences for companies around the world.
Different industries. Different products. Often the same challenge.
Complex products are difficult to explain with text, images and endless lists of options. We think there is a better way.
Animech starts in Uppsala as part of an advertising agency
Animech becomes its own company, Animech Technologies AB
Animech Technologies becomes Animech AB again
3D configuration, CPQ, aftermarket and product experiences used globally
02 / What we believe
A customer should not have to imagine what a product will look like. Or wonder whether two options work together. Or read through a technical document to understand the difference between them.
They should be able to see it. Explore it. Change it. And understand the result immediately.
Drag to rotate. This is the product itself, running live in your browser.
That is why real-time 3D sits at the heart of what we do.
Not because 3D is impressive. Because it makes complicated things easier to understand.
03 / Our approach
We care deeply about technology. But our customers rarely come to us because they need another piece of technology.
They need to sell a complicated product. Help a customer choose correctly. Explain something technical. Reduce mistakes. Make product information easier to access. Or simply create a much better digital customer experience.
That is where technology becomes useful. We bring together real-time 3D, product logic, UX, design and integrations to create applications that feel simple even when everything behind them is anything but.
High-quality interactive visualization directly in the browser.
Fast enough to use. Good enough to sell with.
A configurator should not expose complexity. It should remove it.
We design around the decisions people actually need to make.
ERP, CRM, PIM, e-commerce, CAD and product data.
We connect the experience to the systems and information that make it useful for the business.
04 / Why we are different
Animech brings together developers, 3D artists, UX designers, technical specialists and people who have spent a surprising amount of time thinking about how someone should choose between two almost identical industrial components.
That combination is important.
We work with all three.
05 / Experience
Over the years we have worked with global industrial companies, manufacturers, life science companies, retailers and premium consumer brands. Some of our customer relationships have lasted for many years. We like that.
Because the most interesting product experiences are rarely finished. Products change. Businesses change. Technology changes. Customer expectations definitely change.
We build partnerships that can move with them.
06 / Our technology philosophy
We believe great product experiences should be available where customers already are. On the web. That is why our applications are built around real-time 3D running directly in the browser.
Browser
Animech platform
Desktop · Tablet · Mobile
No special software to install. No plugin. No video stream pretending to be an interactive product.
The experience responds directly to the user and can become a natural part of a website, e-commerce experience, sales tool or service application. As browser technology improves, so do the possibilities. And we intend to keep pushing them.
07 / What we build
Sell complex products visually.
Real-time 3D product configuration and CPQ that helps customers and sales teams configure the right product.
Explore Aniconfigurator
Make products easier to own.
Interactive 3D spare parts, service information and product documentation for the aftermarket.
Explore Anipart
Explain products visually.
Interactive digital experiences for products, technology and stories that are difficult to communicate with traditional media.
Explore 3D Showroom08 / People
Animech is based in Uppsala, Sweden. We are around 35 people working across development, 3D, UX, design, project management, sales and business development.
We have been around since 2000. That matters to us. Our customers are often trusting us with an important part of their digital sales or aftermarket experience.
They need a partner who can still be there when the next product generation arrives.
So do we.
Better visualization creates better understanding. Better understanding creates confidence. And confident customers make better decisions.
Whether they are configuring industrial equipment, choosing a greenhouse, ordering a wheelchair or finding the right spare part. That is ultimately what we build.
Not 3D for the sake of 3D.
Clarity.
Animech AB.
We are Animech – leaders in advanced visualization tools that redefine digital commerce. With our expertise, we strive to deliver tailored solutions that enhance sales and customer experience for our partners.
Bergsbrunnagatan 10
753 23 Uppsala
Sverige
© 2026 Copyright Animech AB, 556730-9132 | Developed by Buzzlemedia
